Pinterest is one of the fastest growing social networks around right now and I get a lot of businesses asking me if it’s where they should be.
After four years, Pinterest users are consuming more and more content on their mobile devices. They’re going to start offering businesses the ability to pay to promote pins in an effort to show its users that it is a social network that plans on being around for quite some time. Paid promotion is also currently being used on Facebook and Twitter to let businesses increase their reach.
Right now, Pinterest is working with a select group of brands to pilot its ad experiment which mean paid ads are several months off for our local brands.
When Pinterest ads do become available to all brand pages, do you plan on participating?